If you've done even just a small amount of online shopping, I wouldn't be at all surprised to discover that you've seen a lot of alternative payment buttons.
Some of the more common ones include the text: "Purchase Now", "Buy Now", "Add to Cart", "Download Now" and many more.
Not only is there such a wide range of alternative texts, you'll also see buttons in every colour of the rainbow! Speaking of colour, what does the colour red suggest to you? It is usually associated with danger or the need to stop, so why would you choose red for a payment button? I can tell you that red buttons are among the worst performers.
Having tested a diverse range of text and colour combinations, I can confirm that the optimum results were achieved with blue, green and grey buttons that were compatible with the design of the site. Good conversions were obtained from buttons with the text "Add to Cart", although there is another choice of text that outperformed all others.. ...{+}
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I tried experimenting with the color yellow, thinking that yellow was an 'action' color, but it seems that with all the internet warnings being red or yellow, these colors have become 'scare' colors, and should be avoided. Still very effective in the real world, but best left out of your online sales process.